- Make fares easier to understand and use
- Balance affordability with long-term system sustainability
- Evaluate modern payment technologies
- Support workforce mobility and access to essential services
- Identify opportunities to increase ridership and reduce single-occupancy vehicle trips
- Develop a clear, phased implementation roadmap
SURVEY
Your feedback will help us understand how fares can be easier to use, and better aligned with community needs.
Mountain Metro Transit (MMT) is conducting a comprehensive Fare Study to modernize its fare structure, policies, and payment technology. This is not a proposal to immediately change or raise fares. This effort focuses on improving usability, strengthening partnerships, and aligning transit pricing with regional mobility goals. Because fare policy directly affects employers, institutions, service providers, and riders, this study emphasizes targeted engagement with key community partners.
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Data & Research: Review of ridership, fare data, and peer agency practices.
Fare & Technology Options: Assessment of current pricing, policies, and payment tools — along with potential updates.
Implementation Planning: Prioritized recommendations based on feasibility, cost, benefit, and partnership readiness.
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MMT will engage organizations closely connected to transit, including employers, schools, housing providers, healthcare and human service agencies, and tourism, retail, and economic leaders. Through small group discussions, interviews, and a survey, input will help:
- Capture real-world barriers (not visible in data alone)
- Validate assumptions
- Refine evaluation criteria
- Advance implementable recommendations