Business 75—Le Mars’ main street and historic corridor—connects residents to schools, shops, and the hustle-and-bustle of downtown. Slower, steadier traffic will make it easier for drivers to see and reach local businesses, while also creating a safer space for people walking and biking.

What This Means for Businesses and the Community

• Safe and predictable access: The redesign will make it easier and safer to enter and exit businesses by reducing conflicts and improving turning movements.
• Better visibility: Calmer traffic means storefronts are more noticeable, not less.
• More ways to connect: By making the corridor more walkable and comfortable, more people will want to spend time in the area, supporting shops and restaurants.
• Long-term investment: This is a once-in-a-generation opportunity to rebuild aging infrastructure in a way that benefits today’s residents and tomorrow’s growth.

Other cities that have made similar improvements found that businesses remained strong — and in many cases, customer activity actually increased thanks to safer, more welcoming streets.